blog

Georg Ell from Tesla Motors Speaking on 11th of March.

Daniel Priestley

CEO & Cofounder, Dent

In exactly one month we are hosting the annual London Brand Accelerator.

We wanted to take this opportunity to let you in on a special guest speaker Georg Ell, the UK Country Director of Tesla Motors.

Tesla Motors is one of the most unique and innovative brands in the world. The founder Elon Musk is the most iconic entrepreneur in the world of technology and hes chosen world-class people to lead the growth of the business.

An interesting fact about Tesla is that they dont advertise or do any traditional forms of marketing. They let their people, their products and their customers do the talking. They break all the conventional rules when it comes to building an automotive brand.

In just 12 years Tesla Motors valuation has become $10 Billion more than Porsche a brand with almost 90 years of history behind it. One key difference is the role of Key People of Influence. Porsche is mostly a faceless brand, very few people can tell you the name of the CEO or any of the leaders. In contrast, Tesla encourages its leaders to be brand ambassadors which is why we are fortunate enough to have the UK Director speaking this March.

Weve asked Geog Ell to talk us through his role as the Key Person of Influence at Tesla Motors. We want to know how hes made the brand so powerful without the usual big budgets behind his marketing team. We want to know what entrepreneurs and leaders can learn from this unique success story. Of course we also want to know when we can book a test drive!

This talk wont be released in any other format youll need to be there.

Additionally, youll see world class entrepreneurs and leaders take the stage. Youll see an award winning Angel Investor share ideas on how to pitch your business effectively. Youll see someone whos helped over 400 people write and publish books discuss how to go mining your brain for insights. The UKs leading expert on commercialising your valuable ideas will talk to you about product creation. Youll meet a woman who expanded a business to over 1000 locations in under 10 years talk about building game-changing partnerships.

No question, this will be one of the best conferences youve ever attended for the good of your business.

More info & Tickets here.

With this special guest speaker from Tesla Motors, the conference will be purely electric!.

See you there.

Be Brave.

Have Fun.

Make a Dent.

P.S. Would you like a special Key Person of Influence Tesla Test Drive? Click here to get behind the wheel of the new Model S.

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.